Over 60% of viral ads initiated by advertisers are videos• Many Marketers Think Viral Is a Fad
Asked to rate viral on a continuum from fad to mainstream, half of respondents rated it as more of a fad than a widely available tactic. Less than a quarter (24%) rated viral as something that anyone could use.
Acho que estes senhores ainda não sabem juntar novas tecnologias com Marketing Viral...
